Bokusgruppen AB (BOKUS.ST) Stock Analysis & Winston Score
Bokusgruppen is a Swedish company that sells books and related products. It operates Bokus, one of Sweden's largest online bookstores, as well as physical bookstore chains including Akademibokhandeln. Its main customers are everyday consumers in Sweden who buy physical books, e-books, and audiobooks. The company earns revenue primarily through retail sales of books and media, both online and in its physical stores across Sweden. It holds a strong position in the Swedish book market by combining a well-known e-commerce platform with a large network of physical stores, giving it broad reach that smaller competitors struggle to match. The main risk the business faces is the ongoing decline in physical book sales across Europe, as more readers shift to digital formats and large international platforms like Amazon increase their presence in Scandinavian markets.
Winston Score: 50/100 — Average
Mixed quality — meaningful strengths and weaknesses.
- Quality: Weak (4/30)
- Growth: Good (10/20)
- Cash Flow: Strong (8/10)
- Stability: Strong (8/10)
- Valuation: Good (5/10)
- Ownership: Good (10/15)
Key Facts
Price: $64.20
Market Cap: $1.0B
Sector: Consumer Cyclical
Industry: Specialty Retail
Exchange: Stockholm Stock Exchange


