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Citizens

CIA
49
Insurance - Life · Financial Services
Price
$5.37
-0.08 (-1.47%)
Market Cap
$271.5M
Winston Score
49
Winston is serious
Mixed quality — meaningful strengths and weaknesses.

Citizens, Inc. is a life insurance company that sells life insurance policies and annuities to individuals. Its main customers are people in Latin America and other international markets who want affordable life insurance, as well as some customers in the United States. The company is relatively small, with a market cap of around $300 million, and it has built a niche selling dollar-denominated life insurance policies to customers outside the U.S.

The company makes money by collecting premiums from policyholders and investing that money to generate returns. It operates primarily across Latin America and the Caribbean, with its international segment being the larger part of the business. Its competitive edge comes from offering U.S. dollar-based policies in regions where local currencies can be unstable, which makes its products attractive to customers seeking financial stability. A key risk the company faces is currency and regulatory changes in the countries where it operates, which could reduce demand for its policies or limit its ability to do business there.

Winston Score History

Growth Profile

When traditional metrics don't capture the full picture, these are the signals growth stock investors use instead.

Revenue Growth

+4.6% YoY

YoY Growth Rate

Slow revenue growth

EPS Growth

+239.4% YoY

YoY Growth Rate

EPS growth accelerating

R&D Spend

$0/ year

0.0% of revenue

Below sector average (7%)

Research and development spending

Insider Activity

10.7%ownership

Flat

Insiders holding steady — not selling despite ability to

Cash Runway

~7 years

$19M cash & investments

Quarterly Free Cash Flow

→ Burn rate stable

$19M cash & investments at current burn rate

Growth context

Citizens is growing revenue at 5% year-over-year. The Winston Score measures business quality today — these growth metrics show what could matter tomorrow.

The Winston Score above measures business quality today. Growth stocks often score lower because they invest in the future rather than maximising current profits. These metrics show what matters most for evaluating that future.

Share count broadly stable

+1.0% over 4y

The share count has stayed roughly flat over this period — little dilution or buyback activity.

Diluted shares outstanding: 50.5M (2021) → 51.0M (2025)

Score breakdown

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Quality

Gross Margin
31.9%
Modest — 31.9% gross margin
Operating Margin
4.1%
Thin — 4.1% operating margin
ROCE
1.0%
Weak — 1.0% return on capital

ROIC between 0% and 5%. They earn a few cents back per dollar invested in the business.

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Growth

Sales YoY
+6.3%
Slow sales growth (6.3% YoY)
EPS YoY
+112.2%
Earnings growing fast (112.2% YoY)

Earnings growing 25%+ a year. The compounder zone.

EPS Consistency
6/8 quarters
Earnings grew in most of the last 8 quarters

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Cash Flow

Cash Conversion
92%
Modest — 92% of profit becomes cash
FCF Margin
6.3%
Modest free cash flow (6.3%)

FCF margin between 0% and 10%. Some cash from sales, but not a lot.

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Stability

Debt / Equity
N/A
Data not available
Interest Cover
100.00x
Comfortably covers interest (100.0x)

Interest coverage above 8. Profits cover interest many times over.

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Valuation

P/E Ratio (TTM)
14.4x
Attractive valuation — P/E 14.4

P/E in the normal range. Price is roughly $15 for every $1 of yearly profit.

P/E vs Forward
-6.2
SLOWING
Earnings expected to fall — forward P/E higher than today

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Dividends

Not applicable for this business.
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