The company has issued more shares over this period, which dilutes each existing shareholder’s stake.
Diluted shares outstanding: 5.5M (2021) → 5.9M (2025)
elumeo SE, together with its subsidiaries, is primarily engaged in the crafting and retail of gemstone-adorned jewelry. The company manages the full value chain, encompassing design, procurement, and distribution of jewelry, associated goods, and loose precious stones. These products are marketed under recognized brand names including Juwelo, AMAYANI, Rocks & Co., and New York Gemstones. elumeo SE reaches its customer base through diverse digital distribution avenues, such as broadcast television, online portals, smart TV apps, and mobile applications. Moreover, products are sold through home shopping television networks and e-commerce sites across Germany, Italy, France, the Netherlands, Spain, Belgium, and the United Kingdom. Established in 2008, elumeo SE operates from its headquarters in Berlin, Germany, having previously been known as Atrium 66. Europäische VV SE until its name change in July 2014.
When traditional metrics don't capture the full picture, these are the signals growth stock investors use instead.
-18.9% YoY
YoY Growth Rate
Revenue declining
-68.5% YoY
YoY Growth Rate
Earnings declining
$0/ year
0.0% of revenue
Below sector average (4%)
Research and development spending
Cash flow positive
$1M cash & investments
Quarterly Free Cash Flow
→ Burn rate stable
Company generates more cash than it spends — no dilution risk from fundraising
elumeo SE's revenue is actually shrinking. In a growth stock, that removes the core investment thesis. The low Winston Score here may be warranted — unless there's a turnaround story.
The Winston Score above measures business quality today. Growth stocks often score lower because they invest in the future rather than maximising current profits. These metrics show what matters most for evaluating that future.
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Negative ROIC means the business is losing money on every dollar invested in it.
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FCF margin between 0% and 10%. Some cash from sales, but not a lot.
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