Flowers Foods (FLO) Stock Analysis & Winston Score
Flowers Foods makes bread, buns, rolls, and snack cakes that you find in grocery stores and restaurants across the United States. Its most well-known brands include Nature's Own, Dave's Killer Bread, and Wonder Bread, which it sells to supermarkets, mass retailers, foodservice companies, and convenience stores. It is one of the largest packaged bread companies in the country. The company earns money by selling its baked goods wholesale to retailers and distributors, who then stock them on store shelves. Flowers Foods operates almost entirely in the United States and generates roughly $5 billion in annual revenue. Its competitive edge comes from strong regional distribution networks and recognizable brand names, though it faces constant pressure from store-brand (private label) products that are cheaper for shoppers. Rising ingredient and transportation costs are an ongoing risk, and the company's ability to raise prices without losing customers will be a key factor in protecting its thin operating margins going forward.
Winston Score: 42/100 — Average
Mixed quality — meaningful strengths and weaknesses.
- Quality: Mixed (9/30)
- Growth: Weak (2/20)
- Cash Flow: Strong (8/10)
- Stability: Good (5/10)
- Valuation: Strong (7/10)
- Ownership: Good (8/15)
Key Facts
Price: $8.49
Market Cap: $1.8B
Sector: Consumer Defensive
Industry: Packaged Foods


