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Healthy Choice Wellness

HCWC
24
Grocery Stores · Consumer Defensive
Price
$0.30
+0.10 (+50.00%)
pre-market:$0.25-17.17%
Market Cap
$6.8M
Exchange
New York Stock Exchange Arca
Winston Score
24
Winston is worried
Weak fundamentals across most pillars.
Data as of Aug 10, 2026 · filings through Mar 31, 2026

Share count rising — dilution

+69.1% over 4y

The company has issued more shares over this period, which dilutes each existing shareholder’s stake.

Diluted shares outstanding: 9.8M (2021) → 16.6M (2025)

Healthy Choice Wellness Corp. is a small Canadian company that operates grocery and wellness-focused retail stores. Its stores sell everyday groceries alongside health-oriented products like vitamins, supplements, and natural foods. The company targets health-conscious consumers looking for a mix of conventional and wellness products under one roof.

The company earns money through direct retail sales at its physical store locations, primarily in Canada. With a market cap near zero and a negative operating margin of around -4.8%, the business is currently spending more than it earns from operations. Its gross margin of roughly 39% is relatively healthy for grocery retail, suggesting some pricing power in its wellness product mix, but the company faces significant pressure to grow sales volume and control costs before it can reach consistent profitability. The main risk is that it competes against much larger grocery chains and established health food retailers that have far greater resources and brand recognition.

Winston Score History

Growth Profile

When traditional metrics don't capture the full picture, these are the signals growth stock investors use instead.

Revenue Growth

-9.9% YoY

YoY Growth Rate

Revenue declining

EPS Growth

-139.8% YoY

YoY Growth Rate

Earnings declining

R&D Spend

$0/ year

0.0% of revenue

Below sector average (2%)

Research and development spending

Insider Activity

11.9%ownership

Insiders own a meaningful stake in the company

Cash Runway

~2 years

$2M cash & investments

Quarterly Free Cash Flow

→ Burn rate stable

$2M cash & investments at current burn rate

Revenue declining

Healthy Choice Wellness's revenue is actually shrinking. In a growth stock, that removes the core investment thesis. The low Winston Score here may be warranted — unless there's a turnaround story.

The Winston Score above measures business quality today. Growth stocks often score lower because they invest in the future rather than maximising current profits. These metrics show what matters most for evaluating that future.

Score breakdown

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Quality

Gross Margin
38.0%
Modest — 38.0% gross margin
Operating Margin
-8.9%
Losing money on operations — -8.9%
ROCE
-14.7%
Weak — -14.7% return on capital

Negative ROIC means the business is losing money on every dollar invested in it.

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Growth

Sales YoY
+3.3%
Slow sales growth (+3.3% YoY)
EPS YoY
N/A
Data not available
EPS Consistency
5/8 quarters
Mixed — about half the quarters showed growth

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Cash Flow

Cash Conversion
N/A
Data not available
FCF Margin
-0.7%
Burning cash (-0.7%)

Free cash flow is negative. They are burning cash, not generating it.

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Stability

Debt / Equity
1.32
Elevated debt (1.32)
Interest Cover
N/A
Data not available

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Valuation

P/E Ratio (TTM)
N/M
Negative earnings — P/E not meaningful
P/E vs Forward
N/A
not available
Data not available

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Dividends

Not applicable for this business.
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