Lulu's Fashion Lounge Holdings

LVLU

Apparel - Retail · Consumer Cyclical

Price

$12.56

+2.36 (+23.16%)

Market Cap

$36.0M

Exchange

NASDAQ Capital Market

Winston Score

Winston is worried

Weak fundamentals across most pillars.

Share count rising — dilution

+385.8% over 3y

The company has issued more shares over this period, which dilutes each existing shareholder’s stake.

Diluted shares outstanding: 576.3M (2022) → 2.80B (2025)

Lulu's Fashion Lounge is an online clothing store that sells affordable women's fashion, including dresses, tops, shoes, and accessories. It targets young women, especially for special occasions like weddings, proms, and parties. The company operates almost entirely through its website, lulus.com, and is known for trendy styles at mid-range prices.

Lulu's makes money by selling clothing and accessories directly to shoppers online, keeping no physical retail stores. It operates primarily in the United States and is a small company with a market cap near zero, meaning it has struggled financially in recent years. The business faces intense competition from fast-fashion giants like Shein and ASOS, as well as department stores and other online retailers, which puts constant pressure on pricing and customer acquisition costs. Returning to profitability is the key challenge, as the company currently spends more than it earns from operations.

Winston Score History

Growth Profile

For growth stock investors

When traditional metrics don't capture the full picture, these are the signals growth stock investors use instead.

Revenue Growth

-10.3% YoY

YoY Growth Rate

Revenue declining

EPS Growth

<−1,000% YoY

YoY Growth Rate

Earnings declining

R&D Spend

$0/ year

0.0% of revenue

Below sector average (4%)

Research and development spending

Insider Activity

67.4%ownership

Insiders own a meaningful stake in the company

Cash Position

Cash flow positive

$7M cash & investments

Quarterly Free Cash Flow

↓ Burn rate worsening

Company generates more cash than it spends — no dilution risk from fundraising

Revenue declining

Lulu's Fashion Lounge Holdings's revenue is actually shrinking. In a growth stock, that removes the core investment thesis. The low Winston Score here may be warranted — unless there's a turnaround story.

The Winston Score above measures business quality today. Growth stocks often score lower because they invest in the future rather than maximising current profits. These metrics show what matters most for evaluating that future.

Score breakdown

Every number that matters to educated investors.

Each metric is explained in plain language so you know exactly what you're looking at. Start your free trial now.

Quality

Gross Margin

45.1%

Healthy — 45.1% gross margin

Operating Margin

-6.2%

Losing money on operations — -6.2%

ROCE

-17.9%

Weak — -17.9% return on capital

Negative ROIC means the business is losing money on every dollar invested in it.

Full breakdown available with your free trial

See every metric, trend, and what it means for this stock.

Try free

Growth

Sales YoY

-9.0%

Shrinking sales (-9.0% YoY)

EPS YoY

N/A

—

Data not available

EPS Consistency

0/8 quarters

Earnings rarely grow — volatile business

Full breakdown available with your free trial

See every metric, trend, and what it means for this stock.

Try free

Cash Flow

Cash Conversion

N/A

—

Data not available

FCF Margin

-0.4%

Burning cash (-0.4%)

Free cash flow is negative. They are burning cash, not generating it.

Full breakdown available with your free trial

See every metric, trend, and what it means for this stock.

Try free

Stability

Debt / Equity

N/A

Data not available

Interest Cover

N/A

Data not available

Full breakdown available with your free trial

See every metric, trend, and what it means for this stock.

Try free

Valuation

P/E Ratio (TTM)

N/M

—

Negative earnings — P/E not meaningful

P/E vs Forward

N/A

not available

Data not available

Full breakdown available with your free trial

See every metric, trend, and what it means for this stock.

Try free

Dividends

Not applicable for this business.

🔒 See full fundamentals and if they are improving or declining — click here for your free trial now.

Start free trial