Sampo Oyj (SAMPO.HE) Stock Analysis & Winston Score
Sampo Oyj is a Finnish financial services company that focuses mainly on insurance. It owns If P&C Insurance, one of the largest property and casualty insurers in the Nordic and Baltic regions, which sells policies covering cars, homes, businesses, and health to millions of customers across Scandinavia and beyond. Sampo also owns Topdanmark, a major Danish insurer, making it one of the dominant insurance groups in Northern Europe. Sampo makes money by collecting insurance premiums from policyholders and investing those funds, keeping the profit when claims and costs stay below what it collects — a model called underwriting. The company operates primarily in Finland, Sweden, Norway, Denmark, and the Baltic states, with a market cap around $25.6 billion. Its competitive strength comes from its large scale and strong brand recognition across the Nordic region, where insurance markets are mature and stable. The main risk is that rising claims costs from severe weather events or inflation could squeeze underwriting profits.
Winston Score: 57/100 — Good
A decent business — some strong pillars, some weaker.
- Quality: Mixed (13/30)
- Growth: Strong (16/20)
- Cash Flow: Good (5/10)
- Stability: Exceptional (9/10)
- Valuation: Mixed (4/10)
- Ownership: Good (8/15)
Key Facts
Price: €9.63
Market Cap: €25.6B
Sector: Financial Services
Industry: Insurance - Diversified
Exchange: NASDAQ Helsinki


