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Scienjoy Holding Corporation

SJ
24
Broadcasting · Communication Services
Price
$0.90
-0.01 (-1.28%)
Market Cap
$38.3M
Exchange
NASDAQ Capital Market
Winston Score
24
Winston is worried
Weak fundamentals across most pillars.
Data as of Aug 9, 2026 · filings through Mar 31, 2026

Share count rising — dilution

+35.5% over 4y

The company has issued more shares over this period, which dilutes each existing shareholder’s stake.

Diluted shares outstanding: 30.8M (2021) → 41.8M (2025)

Scienjoy Holding Corporation runs live streaming entertainment platforms in China. Users watch live performances, interact with hosts, and send virtual gifts in real time. The company operates several platforms — including Showself, Lehai, and Haixiu — that connect online entertainers with fans across the Chinese internet.

Scienjoy makes most of its money when users buy virtual gifts and send them to live streamers, with the company keeping a share of each transaction. It operates almost entirely within China, making it a small player in a crowded market dominated by much larger rivals like Douyin and Kuaishou. The gross margin sits below 18%, and the business is currently operating at a loss, which highlights the core risk: intense competition from well-funded platforms makes it difficult to grow revenue without spending heavily on content and user acquisition.

Winston Score History

Growth Profile

When traditional metrics don't capture the full picture, these are the signals growth stock investors use instead.

Revenue Growth

-8.3% YoY

YoY Growth Rate

Revenue declining

EPS Growth

+196.1% YoY

YoY Growth Rate

EPS growth accelerating

R&D Spend

$83M/ year

Declining (-8% vs prior year)

6.7% of revenue

Below sector average (12%)

R&D spend declining — could signal cost-cutting or efficiency

Insider Activity

63.9%ownership

Insiders own a meaningful stake in the company

Cash Position

Cash flow positive

$603M cash & investments

Company generates more cash than it spends — no dilution risk from fundraising

Revenue declining

Scienjoy Holding Corporation's revenue is actually shrinking. In a growth stock, that removes the core investment thesis. The low Winston Score here may be warranted — unless there's a turnaround story.

The Winston Score above measures business quality today. Growth stocks often score lower because they invest in the future rather than maximising current profits. These metrics show what matters most for evaluating that future.

Score breakdown

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Quality

Gross Margin
17.7%
Thin — 17.7% gross margin
Operating Margin
4.0%
Thin — 4.0% operating margin
ROCE
1.8%
Weak — 1.8% return on capital

ROIC between 0% and 5%. They earn a few cents back per dollar invested in the business.

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Growth

Sales YoY
-7.5%
Shrinking sales (-7.5% YoY)
EPS YoY
<−1,000%
Earnings shrinking (<−1,000% YoY)

Earnings per share down more than 10%. Either a bad year, or a real decline.

EPS Consistency
3/8 quarters
Earnings rarely grow — volatile business

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Cash Flow

Cash Conversion
N/A
Data not available
FCF Margin
0.0%
Thin free cash flow (0.0%)

FCF margin between 0% and 10%. Some cash from sales, but not a lot.

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Stability

Debt / Equity
0.01
Conservative — low debt load (0.01)
Interest Cover
N/A
Data not available

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Valuation

P/E Ratio (TTM)
N/M
Negative earnings — P/E not meaningful
P/E vs Forward
N/A
not available
Data not available

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Dividends

Not applicable for this business.
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