Starbreeze AB (publ) (STAR-A.ST) Stock Analysis & Winston Score
Starbreeze AB is a Swedish video game developer and publisher best known for creating the cooperative heist shooter series *PAYDAY*. The company makes games for PC and gaming consoles, selling primarily to individual consumers through digital storefronts like Steam. Starbreeze owns the *PAYDAY* intellectual property outright, which is its most valuable asset. Starbreeze earns money through game sales, downloadable content, and licensing its *PAYDAY* brand to other developers. The company operates mainly from Stockholm, Sweden, and is a small studio with a market cap of roughly $200 million. Its ownership of the *PAYDAY* franchise gives it some competitive footing, but the deeply negative margins signal the company is spending far more than it earns. The key risk is that Starbreeze depends heavily on a single franchise — if future *PAYDAY* releases underperform or player interest fades, the company has very little else to fall back on.
Winston Score: 18/100 — Weak
Weak fundamentals across most pillars.
- Quality: Weak (1/30)
- Growth: Weak (1/20)
- Cash Flow: Weak (0/10)
- Stability: Good (5/10)
- Valuation: Data not available (0/10)
- Ownership: Good (10/15)
Key Facts
Price: $0.12
Market Cap: $202M
Sector: Technology
Industry: Electronic Gaming & Multimedia
Exchange: Stockholm Stock Exchange

