The Southern Company JR 2017B NT 77 (SOJC) Stock Analysis & Winston Score
Southern Company is a large electric and natural gas utility based in Atlanta, Georgia. It provides electricity and natural gas to roughly 9 million customers across the southeastern United States, mainly in Georgia, Alabama, Mississippi, and Florida. It is one of the largest utility companies in the country and owns well-known subsidiaries like Georgia Power and Alabama Power. Southern Company makes money by charging customers for electricity and gas delivery, with rates set and approved by state regulators — this gives it a steady, predictable income stream. It operates almost entirely in the U.S. South, and its regulated business model acts as a natural moat since competitors cannot simply enter its service territories. The company carries significant debt from building Plant Vogtle, a nuclear power plant in Georgia that ran years over schedule and billions over budget, and managing that debt load while funding future clean energy investments remains its key financial challenge going forward.
Winston Score: 46/100 — Average
Mixed quality — meaningful strengths and weaknesses.
- Quality: Good (15/30)
- Growth: Good (11/20)
- Cash Flow: Good (6/10)
- Stability: Mixed (3/10)
- Valuation: Strong (8/10)
- Ownership: Weak (1/15)
Key Facts
Price: $20.36
Market Cap: $20.3B
Sector: Utilities
Industry: Regulated Electric
Exchange: New York Stock Exchange


