Tuniu Corporation (TOUR) Stock Analysis & Winston Score

Tuniu Corporation is a Chinese online travel company that helps people plan and book vacation packages. Its main products are organized tours, hotel stays, and transportation bookings, mostly sold to leisure travelers across China. The company operates entirely within China and focuses on packaged leisure travel rather than simple flight or hotel searches.

Tuniu makes money by selling travel packages directly to consumers through its website and mobile app, keeping a margin on each booking. It is a mid-sized player in China's competitive online travel market, where larger rivals like Trip.com hold significant advantages in scale and brand recognition. China's domestic travel demand has recovered since the pandemic, but Tuniu's thin operating margin and low return on capital suggest it struggles to convert revenue into meaningful profit — and sustaining growth while competing against better-funded platforms remains its central challenge.

Winston Score History

Growth Profile

For growth stock investors

When traditional metrics don't capture the full picture, these are the signals growth stock investors use instead.

Revenue Growth

+12.8% YoY

YoY Growth Rate

Steady revenue growth

EPS Growth

+105.0% YoY

YoY Growth Rate

Strong earnings growth

Insider Activity

3.8%ownership

Relatively low insider ownership

Cash Position

Cash flow positive

$1.2B cash & investments

Company generates more cash than it spends — no dilution risk from fundraising

Growth + cash flow

Tuniu Corporation is a rare growth stock that's already generating positive cash flow while growing at 13%. The Winston Score doesn't fully credit this transition from "burner" to "earner."

The Winston Score above measures business quality today. Growth stocks often score lower because they invest in the future rather than maximising current profits. These metrics show what matters most for evaluating that future.

Score breakdown

Every number that matters to educated investors.

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Quality

Gross Margin

55.5%

Premium pricing power — 55.5% gross margin

Operating Margin

-2.8%

Losing money on operations — -2.8%

ROCE

-0.4%

Weak — -0.4% return on capital

Negative ROIC means the business is losing money on every dollar invested in it.

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Growth

Sales YoY

+13.4%

Fast-growing sales (+13.4% YoY)

EPS YoY

N/A

Data not available

EPS Consistency

7/8 quarters

Every recent quarter grew earnings vs last year

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Cash Flow

Cash Conversion

0%

Weak — only 0% of profit becomes cash

FCF Margin

0.0%

Thin free cash flow (0.0%)

FCF margin between 0% and 10%. Some cash from sales, but not a lot.

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Stability

Debt / Equity

N/A

Data not available

Interest Cover

10.87x

Comfortably covers interest (10.9x)

Interest coverage above 8. Profits cover interest many times over.

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Valuation

P/E Ratio (TTM)

0.5x

no trend

Attractive valuation — P/E 0.5

P/E under 10. The price tag is small relative to last year's profit.

P/E vs Forward

-2.5

SLOWING

Earnings expected to fall — forward P/E higher than today

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Dividends

Dividend Yield

23.84%

no trend

Healthy income — 23.84% yield

Yield above 6% — often a flag the market is pricing in a cut.

Dividend Growth

N/A

no trend

Data not available

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