United Parks & Resorts (PRKS) Stock Analysis & Winston Score
United Parks & Resorts runs a collection of theme parks and marine-life attractions across the United States. Its parks include SeaWorld, Busch Gardens, Aquatica, and Discovery Cove, and they serve families and tourists looking for rides, animal exhibits, and live shows. The company is one of the larger regional theme park operators in the country, competing with giants like Disney and Six Flags. The company makes money primarily through ticket sales, hotel stays, food, merchandise, and annual pass memberships sold directly to guests. It operates roughly a dozen parks in states like Florida, Texas, California, and Virginia, generating around $1.5 billion in annual revenue. Its parks have a loyal local pass-holder base, which provides some steady income, but the business is sensitive to economic downturns since families tend to cut discretionary spending like vacation trips when money gets tight. Attendance growth and the ability to raise ticket prices without losing visitors are the key factors that will shape its financial performance going forward.
Winston Score: 26/100 — Below Average
Below-average fundamentals — multiple weak pillars.
- Quality: Weak (1/30)
- Growth: Weak (1/20)
- Cash Flow: Strong (8/10)
- Stability: Weak (2/10)
- Valuation: Strong (7/10)
- Ownership: Mixed (6/15)
Key Facts
Price: $45.11
Market Cap: $2.1B
Sector: Consumer Cyclical
Industry: Leisure


