VPR Brands, LP

VPRB

Conglomerates · Industrials

Price

$0.09

+0.03 (+55.68%)

Market Cap

$8.2M

Winston Score

Winston is worried

Weak fundamentals across most pillars.

Share count falling — buybacks

−5.1% over 4y

The company has reduced its share count over this period, returning value to shareholders through buybacks.

Diluted shares outstanding: 96.7M (2021) → 91.7M (2025)

VPR Brands, LP is a small company that makes and sells electronic cigarettes and vaping products. Its core products include e-cigarettes, vape pens, and related accessories, sold mainly to adult consumers looking for alternatives to traditional tobacco. The company operates in the vaping and e-cigarette segment of the broader tobacco industry.

VPR Brands earns money by selling its hardware devices and related products, primarily through retail and distribution channels. The company is very small, with a market cap near zero, and operates mainly in the United States. It faces intense competition from much larger tobacco companies and vaping brands that have stronger distribution networks and more resources. The biggest risk the company faces is regulatory pressure — the FDA has been tightening rules around vaping products, which could restrict what VPR Brands is allowed to sell and make it harder to grow or even stay in business.

Winston Score History

Growth Profile

For growth stock investors

When traditional metrics don't capture the full picture, these are the signals growth stock investors use instead.

Revenue Growth

-10.5% YoY

YoY Growth Rate

Revenue declining

EPS Growth

-66.7% YoY

YoY Growth Rate

Earnings declining

R&D Spend

$0/ year

0.0% of revenue

Below sector average (4%)

Research and development spending

Insider Activity

41.1%ownership

→ Flat

Insiders holding steady — not selling despite ability to

Cash Runway

~1 months

$125,345 cash & investments

Quarterly Free Cash Flow

→ Burn rate stable

Short runway — potential dilution ahead through share issuance

Cash watch

VPR Brands, LP has less than a year of cash at its current burn rate. Growth investors should watch for potential share dilution from future fundraising — that directly reduces your ownership.

The Winston Score above measures business quality today. Growth stocks often score lower because they invest in the future rather than maximising current profits. These metrics show what matters most for evaluating that future.

Score breakdown

Every number that matters to educated investors.

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Quality

Gross Margin

20.4%

Thin — 20.4% gross margin

Operating Margin

-60.3%

Losing money on operations — -60.3%

ROCE

N/A

Data not available

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Growth

Sales YoY

-36.3%

Shrinking sales (-36.3% YoY)

EPS YoY

N/A

Data not available

EPS Consistency

2/8 quarters

Earnings rarely grow — volatile business

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Cash Flow

Cash Conversion

N/A

Data not available

FCF Margin

-32.8%

Burning cash (-32.8%)

Free cash flow is negative. They are burning cash, not generating it.

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Stability

Debt / Equity

N/A

Data not available

Interest Cover

N/A

Data not available

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Valuation

P/E Ratio (TTM)

4.0x

Attractive valuation — P/E 4.0

P/E under 10. The price tag is small relative to last year's profit.

P/E vs Forward

N/A

not available

Data not available

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Dividends

Not applicable for this business.

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